Blog

With the number of Internet users increasing manifold, small businesses have started considering Internet as an effective platform to promote themselves. In fact, effective Internet marketing (IM) strategies enable small businesses to grow quickly and reap the benefits they offer.Read more

Popularity of e-commerce has grown tremendously over the last few years in India. Increased and easy access to the Internet has led to a fast growth of e-commerce. Currently, almost all types of businesses are using e-commerce as an opportunityRead more

More than medium and large businesses, whose products or services are already known to people, small businesses should take help of marketing – to bring in more new customers and ultimately to survive and sustain. But cash-strapped small businesses cannotRead more

The present growth of e-commerce in India is marred by many challenges – security of online transactions being the biggest challenge. The problem for many of the e-commerce businesses are due to two reasons – lack of proper framing &Read more