{"id":1958,"date":"2020-01-09T10:33:53","date_gmt":"2020-01-09T15:33:53","guid":{"rendered":"http:\/\/www.marvist.com\/blog\/?p=1958"},"modified":"2020-01-09T10:33:53","modified_gmt":"2020-01-09T15:33:53","slug":"the-design-thinking-process","status":"publish","type":"post","link":"https:\/\/marvist.co.in\/mcom1\/2020\/01\/the-design-thinking-process\/","title":{"rendered":"The Design Thinking Process"},"content":{"rendered":"\n<p data-block-type=\"core\">Design thinking is a solution-focused, problem-solving methodology that helps companies, and individuals alike to get the desired outcome on an inner problem, or to work forward on a future plan. Design thinking is a methodology for creative problem-solving.&nbsp;<\/p>\n\n\n\n<div class=\"wp-block-image\" data-block-type=\"core\"><figure class=\"aligncenter\"><img loading=\"lazy\" decoding=\"async\" width=\"499\" height=\"192\" src=\"https:\/\/marvist.co.in\/mcom1\/wp-content\/uploads\/2020\/01\/design-thinking-process.png\" alt=\"\" class=\"wp-image-1963\"\/><figcaption><strong>Stages and Flow in Design Thanking Process<\/strong><\/figcaption><\/figure><\/div>\n\n\n\n<p data-block-type=\"core\">The 5-stage process of design thinking was originally\nproposed by the Hasso-Plattner Institute of Design at Stanford University,\nCalifornia. It is continually used by individuals and firms to facilitate\nsuperior innovation. <\/p>\n\n\n\n<p data-block-type=\"core\">The 5 processes are,<\/p>\n\n\n\n<p data-block-type=\"core\"><strong>1. <\/strong><strong>Empathize: Research your user needs<\/strong><br>The\nfirst stage of the process is empathy, it\nprovides the critical starting point for design thinking and is spent getting to know the user and\nunderstanding their wants, needs, and objectives. This stage allows you to gain\nan empathetic understanding of the problem you\u2019re trying to solve, typically\nthrough user research.<\/p>\n\n\n\n<p data-block-type=\"core\">This means observing\nand engaging with people in order to understand them on a psychological and\nemotional level. In this phase, the designer keeps their assumptions aside and\ngather real insights about the user.<\/p>\n\n\n\n<p data-block-type=\"core\">This\nstep is very crucial in the design thinking process because it allows you to\nkeep your assumptions aside and to gain real insight into users and their\nneeds.<\/p>\n\n\n\n<p data-block-type=\"core\"><strong>2. Define: State your user\u2019s need and\nproblem<\/strong><br>This stage is\ndedicated to defining the problem. You\u2019ll gather all of your findings from the\nempathize phase and start to make sense of the findings. In this step, the team\nshould seek to define the problem in a human-centered manner. <\/p>\n\n\n\n<p data-block-type=\"core\">This define stage will be used to gather ideas and be able to\nunderstand how to use them effectively. From here, the team will start to\nprogress into the third stage of Design thinking, Ideate.<\/p>\n\n\n\n<p data-block-type=\"core\"><strong>3. Ideate: Challenges assumptions and\ncreate ideas<\/strong><strong><\/strong> <br> The third phase in the design thinking process is where the creativity happens, and it\u2019s crucial to point out that the ideation stage is a judgment-free zone. Designers will hold ideation sessions\nin order to come up with as many new angles and ideas as possible.<\/p>\n\n\n\n<p data-block-type=\"core\">From here, your team\nwill start to make ideas that may be \u201cout of the box\u201d or perhaps just ideas\nthat may normally be skipped over when not all of the information is presented.\nThis stage allows for an alternative way to solve normalized problems.<\/p>\n\n\n\n<p data-block-type=\"core\">By the end of this phase, your team should have a few ideas\nto solve the problem. It\u2019s important during this phase that your team should\ngenerate a lot of ideas just so you have many to choose from when starting the\nnext phase in the design thinking process called the &nbsp;\u201cPrototype\u201d stage.<\/p>\n\n\n\n<p data-block-type=\"core\"><strong>4. Prototype: Start your create solutions<\/strong> <br> During this stage, the team will work on creating a number of\ninexpensive products with specific features. This allows for the design thinkers to investigate possible solutions to the problems that were identified in the earlier stages of the design thinking process.&nbsp;<\/p>\n\n\n\n<p data-block-type=\"core\">With each new prototype, the team investigates different\naspects of the problem and explores how each of the prototypes would fix the problem. This process also allows the designers to be aware of the problems that would be created by each prototype and how they can workaround to fix the prototype to make it fundamentally better. <\/p>\n\n\n\n<p data-block-type=\"core\">By the end of this stage, the design thinkers should have a\nbetter understanding of the constraints they are apparent in the prototype.\nFrom here, the team should be ready to move on to the final step of the design thinking process called the \u2018Test\u2019 stage<\/p>\n\n\n\n<p data-block-type=\"core\"><strong>5. Test: Try your solution out<\/strong><br>In this fifth and final stage of design thinking, testing of the prototypes made in stage four is conducted. In this step,\ntesting of the prototype is done to see how well they solve\/handle the problem that they initially defined in stages one and two.<\/p>\n\n\n\n<p data-block-type=\"core\">This process allows to go back to the previous stages and\nrevise the information to get the best outcomes for the end product. In\nreality, the results of the testing phase will often lead you back to a\nprevious step, providing the insights you need to redefine the original problem statement or to come up with new ideas you hadn\u2019t thought of before.<\/p>\n\n\n\n<p data-block-type=\"core\">Essentially, the team can continue to do this until they are either solving their problem or until they are satisfied with their product.<\/p>\n\n\n\n<p data-block-type=\"core\"><strong>Design thinking gives good solutions to many problems<\/strong><br>Design thinking has been taking shape for the past fifty years. In the corporate world, it was not long before&nbsp;<em>design thinking<\/em>&nbsp;became the newest\ntrend. If we use design thinking properly it will provide good solutions for\nmany problems. The other advantage of design thinking is that it not only helps\nsolve problems but also brings divergent voices to the table and is a low-risk\napproach. <\/p>\n","protected":false},"excerpt":{"rendered":"<p>Design thinking is a solution-focused, problem-solving methodology that helps companies, and individuals alike to get the desired outcome on an inner problem, or to work forward on a future plan. Design thinking is a methodology for&#8230;<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_eb_attr":"","_uag_custom_page_level_css":"","_kadence_starter_templates_imported_post":false,"_swpsp_post_exclude":false,"_kad_post_transparent":"","_kad_post_title":"","_kad_post_layout":"","_kad_post_sidebar_id":"","_kad_post_content_style":"","_kad_post_vertical_padding":"","_kad_post_feature":"","_kad_post_feature_position":"","_kad_post_header":false,"_kad_post_footer":false,"_kad_post_classname":"","footnotes":""},"categories":[102],"tags":[113,114],"class_list":["post-1958","post","type-post","status-publish","format-standard","hentry","category-smb-resource-center","tag-design-thinking","tag-smb-resource-center"],"uagb_featured_image_src":{"full":false,"thumbnail":false,"medium":false,"medium_large":false,"large":false,"1536x1536":false,"2048x2048":false},"uagb_author_info":{"display_name":"Admin","author_link":"https:\/\/marvist.co.in\/mcom1\/author\/admin\/"},"uagb_comment_info":0,"uagb_excerpt":"Design thinking is a solution-focused, problem-solving methodology that helps companies, and individuals alike to get the desired outcome on an inner problem, or to work forward on a future plan. Design thinking is a methodology for...","_links":{"self":[{"href":"https:\/\/marvist.co.in\/mcom1\/wp-json\/wp\/v2\/posts\/1958","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/marvist.co.in\/mcom1\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/marvist.co.in\/mcom1\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/marvist.co.in\/mcom1\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/marvist.co.in\/mcom1\/wp-json\/wp\/v2\/comments?post=1958"}],"version-history":[{"count":0,"href":"https:\/\/marvist.co.in\/mcom1\/wp-json\/wp\/v2\/posts\/1958\/revisions"}],"wp:attachment":[{"href":"https:\/\/marvist.co.in\/mcom1\/wp-json\/wp\/v2\/media?parent=1958"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/marvist.co.in\/mcom1\/wp-json\/wp\/v2\/categories?post=1958"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/marvist.co.in\/mcom1\/wp-json\/wp\/v2\/tags?post=1958"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}