{"id":1996,"date":"2020-02-17T04:34:26","date_gmt":"2020-02-17T09:34:26","guid":{"rendered":"http:\/\/www.marvist.com\/blog\/?p=1996"},"modified":"2026-05-02T12:40:46","modified_gmt":"2026-05-02T12:40:46","slug":"design-thinking-advantages","status":"publish","type":"post","link":"https:\/\/marvist.co.in\/mcom1\/2020\/02\/design-thinking-advantages\/","title":{"rendered":"Design Thinking Advantages"},"content":{"rendered":"\n<p data-block-type=\"core\">Design\nthinking into your business process can add huge business value, ultimately\nensuring that the products you design are not only desirable for customers but\nalso viable in terms of company budget and resources.<\/p>\n\n\n\n<ul class=\"wp-block-list\" data-block-type=\"core\">\n<li data-block-type=\"core\">Design thinking helps to solve a complex problem and it encourages thinking<\/li>\n\n\n\n<li data-block-type=\"core\">Ensures the final deliverable meets objectives and client requirements<\/li>\n\n\n\n<li data-block-type=\"core\">Design thinking permits you to continuously expand your knowledge.<\/li>\n\n\n\n<li data-block-type=\"core\">It generates solutions that are comprehensive, not just incremental<\/li>\n<\/ul>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-large is-resized\" data-block-type=\"core\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"572\" src=\"https:\/\/marvist.co.in\/mcom1\/wp-content\/uploads\/2020\/02\/Design_thinking-advantages-1024x572.png\" alt=\"\" class=\"wp-image-4188\" style=\"aspect-ratio:1.7902440893589302;width:661px;height:auto\" srcset=\"https:\/\/marvist.co.in\/mcom1\/wp-content\/uploads\/2020\/02\/Design_thinking-advantages-1024x572.png 1024w, https:\/\/marvist.co.in\/mcom1\/wp-content\/uploads\/2020\/02\/Design_thinking-advantages-300x167.png 300w, https:\/\/marvist.co.in\/mcom1\/wp-content\/uploads\/2020\/02\/Design_thinking-advantages-768x429.png 768w, https:\/\/marvist.co.in\/mcom1\/wp-content\/uploads\/2020\/02\/Design_thinking-advantages.png 1376w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n<\/div>\n\n\n<p data-block-type=\"core\"><strong>It reduces the risk connected with launching new ideas<\/strong><br>Design thinking will show prototypes to sponsor users early and too often. This ensures that new ideas stay on a course that will actually meet user needs while eliminating the churn and cost of bad ideas. The end result is product launches backed by more data and imbued with more confidence.<\/p>\n\n\n\n<p data-block-type=\"core\"><strong>Significantly reduces time-to-market<\/strong><br>With its emphasis on\nproblem-solving and finding viable solutions, design thinking can significantly\nreduce the amount of time spent on design and development\u2014especially in\ncombination with lean and agile.<\/p>\n\n\n\n<p data-block-type=\"core\"><strong>Cost\nsavings and a great ROI<\/strong><br>Getting a\nproduct to market faster that is successful offers many benefits to a business,\nthe most concrete of which is to save the business money. Design thinking has\nbeen proven to yield a significant return on investment to teams that are\napplying design thinking practices.&nbsp; <\/p>\n\n\n\n<p data-block-type=\"core\"><strong>Improves customer retention and loyalty<\/strong><br>A\nuser-centric approach is the essence of design thinking. This approach has the advantage of increasing user engagement while also ensuring customer retention\nin the long term.<\/p>\n\n\n\n<p data-block-type=\"core\"><strong>Fosters\ninnovation<\/strong><br>At its core design thinking leads to challenging assumptions and established beliefs or ways of thinking. It encourages various stakeholders to think differently.This leads to a culture that encourages innovation that extends across the organization not just within the design team.<\/p>\n\n\n\n<p data-block-type=\"core\"><strong>Can be applied company-wide<\/strong><br>Another\ngreat thing is it is not just for designers. It resistance the group thinking\nand encourages cross-team collaboration. What\u2019s more, it can be applied to\nvirtually any team in any industry.<\/p>\n\n\n\n<p data-block-type=\"core\"><strong>Minimizing risk<\/strong><br>As the\nprocess engages users and customers, the risks and uncertainty that come with innovation are minimized.<\/p>\n\n\n\n<p data-block-type=\"core\"><strong>It helps you to think\nstrategically<\/strong><br>This is because you first have to assess\neach problem from all dimensions then map a strategy for tackling it.<\/p>\n\n\n\n<p data-block-type=\"core\"><strong>More revenue and returns<\/strong><br> A recent McKinsey study identified significant financial benefits of a human-centered design approach: 32% more revenue and 56% higher total returns. This extensive study goes to show that there can be significant financial, measurable outcomes and ROI that result from a consistent design thinking approach to business.<\/p>\n\n\n\n<p data-block-type=\"core\">There have been several success stories of implementing design thinking including at famous companies like Starbucks and Nike. At the same time, this is an approach that will not only work at big companies but it will also work with small and medium-sized businesses.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Design thinking into your business process can add huge business value, ultimately ensuring that the products you design are not only desirable for customers but also viable in terms of company budget and resources. It reduces&#8230;<\/p>\n","protected":false},"author":1,"featured_media":4188,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_eb_attr":"","_uag_custom_page_level_css":"","_kadence_starter_templates_imported_post":false,"_swpsp_post_exclude":false,"_kad_post_transparent":"","_kad_post_title":"","_kad_post_layout":"","_kad_post_sidebar_id":"","_kad_post_content_style":"","_kad_post_vertical_padding":"","_kad_post_feature":"","_kad_post_feature_position":"","_kad_post_header":false,"_kad_post_footer":false,"_kad_post_classname":"","footnotes":""},"categories":[102],"tags":[113,100,114],"class_list":["post-1996","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-smb-resource-center","tag-design-thinking","tag-resource-center","tag-smb-resource-center"],"uagb_featured_image_src":{"full":["https:\/\/marvist.co.in\/mcom1\/wp-content\/uploads\/2020\/02\/Design_thinking-advantages.png",1376,768,false],"thumbnail":["https:\/\/marvist.co.in\/mcom1\/wp-content\/uploads\/2020\/02\/Design_thinking-advantages-150x150.png",150,150,true],"medium":["https:\/\/marvist.co.in\/mcom1\/wp-content\/uploads\/2020\/02\/Design_thinking-advantages-300x167.png",300,167,true],"medium_large":["https:\/\/marvist.co.in\/mcom1\/wp-content\/uploads\/2020\/02\/Design_thinking-advantages-768x429.png",768,429,true],"large":["https:\/\/marvist.co.in\/mcom1\/wp-content\/uploads\/2020\/02\/Design_thinking-advantages-1024x572.png",1024,572,true],"1536x1536":["https:\/\/marvist.co.in\/mcom1\/wp-content\/uploads\/2020\/02\/Design_thinking-advantages.png",1376,768,false],"2048x2048":["https:\/\/marvist.co.in\/mcom1\/wp-content\/uploads\/2020\/02\/Design_thinking-advantages.png",1376,768,false]},"uagb_author_info":{"display_name":"Admin","author_link":"https:\/\/marvist.co.in\/mcom1\/author\/admin\/"},"uagb_comment_info":0,"uagb_excerpt":"Design thinking into your business process can add huge business value, ultimately ensuring that the products you design are not only desirable for customers but also viable in terms of company budget and resources. It reduces...","_links":{"self":[{"href":"https:\/\/marvist.co.in\/mcom1\/wp-json\/wp\/v2\/posts\/1996","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/marvist.co.in\/mcom1\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/marvist.co.in\/mcom1\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/marvist.co.in\/mcom1\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/marvist.co.in\/mcom1\/wp-json\/wp\/v2\/comments?post=1996"}],"version-history":[{"count":2,"href":"https:\/\/marvist.co.in\/mcom1\/wp-json\/wp\/v2\/posts\/1996\/revisions"}],"predecessor-version":[{"id":4190,"href":"https:\/\/marvist.co.in\/mcom1\/wp-json\/wp\/v2\/posts\/1996\/revisions\/4190"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/marvist.co.in\/mcom1\/wp-json\/wp\/v2\/media\/4188"}],"wp:attachment":[{"href":"https:\/\/marvist.co.in\/mcom1\/wp-json\/wp\/v2\/media?parent=1996"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/marvist.co.in\/mcom1\/wp-json\/wp\/v2\/categories?post=1996"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/marvist.co.in\/mcom1\/wp-json\/wp\/v2\/tags?post=1996"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}