{"id":2435,"date":"2013-02-07T09:06:04","date_gmt":"2013-02-07T09:06:04","guid":{"rendered":"https:\/\/marvist.co.in\/mcom1\/?p=2435"},"modified":"2013-02-07T09:06:04","modified_gmt":"2013-02-07T09:06:04","slug":"does-your-small-business-need-a-website","status":"publish","type":"post","link":"https:\/\/marvist.co.in\/mcom1\/2013\/02\/does-your-small-business-need-a-website\/","title":{"rendered":"Does Your Small Business Need a Website?"},"content":{"rendered":"<p>With the increasing popularity of the Internet among present generation buyers, online presence has become essential for businesses. BIA\/Kelsey reported that 97% of customers are researching about the products online before they purchase. It is very difficult to leverage the benefits of Internet without a website. So, for your business to succeed online, you need to have a good website.<\/p>\n<p>Scott Levitan, Google&#8217;s director of small business engagement says 60% of small businesses are invisible on Internet for various reasons such as not having a website for their business or their website not being ranked by search engines. If you are one of them, who are invisible on Internet, it is time to have a website for your business and remember to ensure that your website is visible and found by your potential customers.<\/p>\n<h5><strong>Advantages of having a website for your small business:<\/strong><\/h5>\n<p>Website offers many advantages to your small business<\/p>\n<ul>\n<li><strong>You don&#8217;t get left behind \u2013<\/strong> More than 85% of small businesses have websites. So, you are competitors are active online and you will be left behind.<\/li>\n<li><strong>Marketing is cheaper with website &#8211;<\/strong> Marketing your products or services through a website is inexpensive and provides higher value for your money compared to other traditional forms of marketing.<\/li>\n<li><strong>Increases sales &#8211;<\/strong> Your website acts as your salesman and is open 24 hours a day and 7 days a week. Every visitor to your website is interested in your company&#8217;s products or services and is therefore a warm lead.<\/li>\n<li><strong>Builds credibility \u2013<\/strong>A business having a website looks more credible than the one without a website. A good website with clear contact details shows that your&#8217;s is a genuine business.<\/li>\n<li><strong>Educate customers \u2013<\/strong> According to CreditDonkey, 41.8% to 71% of small businesses are anticipating the customer needs. So, your competitors are busy educating and turning prospects into customers. So, you need to have a website, that acts as a good resource to educate the needs of prospects and make them your customers.<\/li>\n<\/ul>\n<h5><strong>Facts about small businesses and websites<\/strong><\/h5>\n<ul>\n<li>Small businesses with websites grow 40% faster than those with no website \u2013 Google<\/li>\n<li>According to BIA\/Kelsey, 86% of marketers believe that a local website is vital to enhance local customer engagement.<\/li>\n<li>According to the article published in USA TODAY, &#8220;Whats the best way for small businesses to grow&#8221;, Marilyn Caskey, owner of the San Antonio designer consignment store increased her revenue to 250% in just one week after setting up a website to her business.<\/li>\n<li>90% of consumers are utilizing search engines for buying online in USA\u2013 BIA\/Kelsey<\/li>\n<\/ul>\n<p>Hosting a website or purchasing a domain may not cost your small business much money but many business owners get a hit turned off because of the cost of a new website or the effort involved in getting a new website in place. So, don&#8217;t succumb to this situation. Having a good website offers many great benefits to your business.<\/p>\n<p>However, a great website is not actually great if no one visits it. So, it is not only that your business needs a good website but also it should be found easily on the Web. The specialization that deals with being found on the Internet is called &#8220;search engine optimization&#8221; or simply SEO.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>With the increasing popularity of the Internet among present generation buyers, online presence has become essential for businesses. BIA\/Kelsey reported that 97% of customers are researching about the products online before they purchase. It is very&#8230;<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_eb_attr":"","_uag_custom_page_level_css":"","_kadence_starter_templates_imported_post":false,"_swpsp_post_exclude":false,"_kad_post_transparent":"","_kad_post_title":"","_kad_post_layout":"","_kad_post_sidebar_id":"","_kad_post_content_style":"","_kad_post_vertical_padding":"","_kad_post_feature":"","_kad_post_feature_position":"","_kad_post_header":false,"_kad_post_footer":false,"_kad_post_classname":"","footnotes":""},"categories":[1],"tags":[100,114],"class_list":["post-2435","post","type-post","status-publish","format-standard","hentry","category-uncategorized","tag-resource-center","tag-smb-resource-center"],"uagb_featured_image_src":{"full":false,"thumbnail":false,"medium":false,"medium_large":false,"large":false,"1536x1536":false,"2048x2048":false},"uagb_author_info":{"display_name":"Admin","author_link":"https:\/\/marvist.co.in\/mcom1\/author\/admin\/"},"uagb_comment_info":0,"uagb_excerpt":"With the increasing popularity of the Internet among present generation buyers, online presence has become essential for businesses. BIA\/Kelsey reported that 97% of customers are researching about the products online before they purchase. It is very...","_links":{"self":[{"href":"https:\/\/marvist.co.in\/mcom1\/wp-json\/wp\/v2\/posts\/2435","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/marvist.co.in\/mcom1\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/marvist.co.in\/mcom1\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/marvist.co.in\/mcom1\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/marvist.co.in\/mcom1\/wp-json\/wp\/v2\/comments?post=2435"}],"version-history":[{"count":0,"href":"https:\/\/marvist.co.in\/mcom1\/wp-json\/wp\/v2\/posts\/2435\/revisions"}],"wp:attachment":[{"href":"https:\/\/marvist.co.in\/mcom1\/wp-json\/wp\/v2\/media?parent=2435"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/marvist.co.in\/mcom1\/wp-json\/wp\/v2\/categories?post=2435"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/marvist.co.in\/mcom1\/wp-json\/wp\/v2\/tags?post=2435"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}