Gaining quality links has always been challenging task of search engine optimization. For more than a decade, search engines considered links as one of the important aspects in search rankings. Even though the emphasis on links…
Google implements search algorithms to identify and select genuine websites with good credibility and display prominently for a given search keyword. Among 200 parameters that are believed to affect the search rankings, penguin was designed to…
An URL is a human readable text which replaces the IP address of a website. It not only defines the site or page but also represents different levels of files and navigation structure of a website….
Google’s ranking algorithm has changed overtime and the importance of links has decreased in search engine rankings compared to 10 years back. Back then, Google algorithm was synonymous with PageRank. Today, Google does not even update…
There are many articles that describe the disadvantages and ineffectiveness of cookie cutter SEO. But a totally innovative SEO solution is equally useless. The above reasoning could be quite surprising for many, but is truthful. In…
Google algorithms play a major role in providing relevant quality search results for the users. Google has software called Googlebot that goes around the web to scan and collect the information about websites. Based on the…
Google makes various changes to its search algorithms to identify and select genuine websites with good credibility. Google launched penguin to correct spammy methods for getting ranked in search results. Link building was the major thing…
To rank well in Google search many spammers try to manipulate algorithms by practicing various unethical methods such as link manipulation, keyword stuffing, content spinning, hidden texts & links, buying an old domain and then redirecting…
Accomplishing top position in Google search results pages is a typical aspiration for every online website. Some established brands and authoritative websites that have adopted efficient digital marketing strategies rank well in search results, whereas others…
As digital marketing is in great demand now, businesses seeking digital marketing services will obviously come across many freelance companies and low quality providers claiming as premier providers. The increase in low quality providers has made…
On the topic of digital marketing best practices, when discussions or articles are reviewed as the print and online, you will typically find the discussion get into development and changes being made by the Google and…
Getting a project is easier. However, maintaining the business relationship with a client by delivering to their expectations is more challenging. It is the primary responsibility of the client servicing person to maintain good working business…
